Quotation Öberseder, Magdalena, Schlegelmilch, Bodo B., Gruber, Verena. 2011. "Why Don't Consumers Care about CSR?" - A Qualitative Study Exploring the Role of CSR in Consumption Decisions. Journal of Business Ethics 104 (4): 449-460.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Business Ethics
Citation Index SSCI
WU Journalrating 2009 A
WU-Journal-Rating new FIN-A, INF-A, MAN-A, STRAT-B, WH-A
Language English
Title "Why Don't Consumers Care about CSR?" - A Qualitative Study Exploring the Role of CSR in Consumption Decisions
Volume 104
Number 4
Year 2011
Page from 449
Page to 460

Associations

People
Öberseder, Magdalena (Former researcher)
Schlegelmilch, Bodo B. (Details)
Gruber, Verena (Former researcher)
Organization
International Marketing Management IN (Details)
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