Quotation Schlegelmilch, Bodo B., Khan, Mubbsher Munawar. 2010. The impact of Halal Endorsements on Purchase Intent of Non-Muslim Consumers. In CD Proceedings of the Annual Conference of the Academy of Marketing Science, Hrsg. May 26-29, ---. Portland, OR, USA:


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title The impact of Halal Endorsements on Purchase Intent of Non-Muslim Consumers
Title of whole publication CD Proceedings of the Annual Conference of the Academy of Marketing Science
Editor May 26-29
Page from -
Page to -
Location Portland, OR, USA
Year 2010

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People
Schlegelmilch, Bodo B. (Details)
Khan, Mubbsher Munawar (Former researcher)
Organization
International Marketing Management IN (Details)
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