Quotation Keusch, Florian, Mayerhofer, Wolfgang, Jungreithmaier, Silke, Weilbuchner, Nicole, Führer, Roland, Kling, Herbert. 2010. Can a professional questionnaire layout make up for a boring topic? The moderating role of topic interest in the relationship between questionnaire layout, response rate, and data quality in online access panels. In GOR 10. Proceedings 12th General Online Research Conference, Hrsg. Welker, M., Geißler, H., Kaczmirek, L., Wenzel, O., 52-52. Pforzheim: DGOF.


RIS


BibTeX

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Can a professional questionnaire layout make up for a boring topic? The moderating role of topic interest in the relationship between questionnaire layout, response rate, and data quality in online access panels
Title of whole publication GOR 10. Proceedings 12th General Online Research Conference
Editor Welker, M., Geißler, H., Kaczmirek, L., Wenzel, O.
Page from 52
Page to 52
Location Pforzheim
Publisher DGOF
Year 2010

Associations

People
Keusch, Florian (Former researcher)
Mayerhofer, Wolfgang (Former researcher)
Jungreithmaier, Silke (Former researcher)
External
Führer, Roland
Kling, Herbert
Weilbuchner, Nicole
Organization
Marketing and Consumer Research IN (Details)
Google Scholar: Search