Reutterer, Thomas. 2010. Entscheidungsunterstützung beim Zielgruppenmarketing. Deutscher Handelskongress 2010, Berlin, 15.11.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Unpublished lecture |
| Language | German |
| Title | Entscheidungsunterstützung beim Zielgruppenmarketing |
| Event | Deutscher Handelskongress 2010 |
| Location | Berlin |
| Date | Nov. 15, 2010 |
Associations
- People
- Reutterer, Thomas (Details)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Institute for Retailing & Data Science IN (Details)
- Research Institute for Computational Methods FI (Details)