Theußl, Stefan, Reutterer, Thomas, Hornik, Kurt. 2010. How can we derive a consensus among various rankings of marketing journals?. 4th German-French-Austrian Conference on Quantitative Marketing, Wien, Österreich, 16.09.-18.09..
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | How can we derive a consensus among various rankings of marketing journals? |
| Event | 4th German-French-Austrian Conference on Quantitative Marketing |
| Year | 2010 |
| Date | 16.09.-18.09. |
| Country | Austria |
| Location | Wien |
Associations
- People
- Theußl, Stefan (Former researcher)
- Reutterer, Thomas (Details)
- Hornik, Kurt (Details)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Institut f. Präsides SO (Details)
- Institute for Statistics and Mathematics IN (Details)
- Institute for Retailing & Data Science IN (Details)
- Research Institute for Computational Methods FI (Details)