Zauner, Alexander, Floh, Arne, Koller, Monika. 2010. Customer value in consumption-systems: the case of mobile telecommunication. In Proceedings of the European Association for Consumer Research Conference 2010, Hrsg. Royal Holloway University of London, xx-xx. Surrey, UK, Großbritannien:
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | Customer value in consumption-systems: the case of mobile telecommunication |
Title of whole publication | Proceedings of the European Association for Consumer Research Conference 2010 |
Editor | Royal Holloway University of London |
Page from | xx |
Page to | xx |
Location | Surrey, UK, Großbritannien |
Year | 2010 |
Associations
- People
- Zauner, Alexander (Former researcher)
- Floh, Arne (Details)
- Koller, Monika (Details)
- Organization
- Institute for Marketing Management IN (Details)