Zauner, Alexander, Floh, Arne, Koller, Monika. 2010. Customer value in consumption-systems: the case of mobile telecommunication. In Proceedings of the European Association for Consumer Research Conference 2010, Hrsg. Royal Holloway University of London, xx-xx. Surrey, UK, Großbritannien:
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Customer value in consumption-systems: the case of mobile telecommunication |
| Title of whole publication | Proceedings of the European Association for Consumer Research Conference 2010 |
| Editor | Royal Holloway University of London |
| Page from | xx |
| Page to | xx |
| Location | Surrey, UK, Großbritannien |
| Year | 2010 |
Associations
- People
- Zauner, Alexander (Former researcher)
- Floh, Arne (Details)
- Koller, Monika (Details)
- Organization
- Institute for Marketing Management IN (Details)