Quotation Stöttinger, Barbara, Penz, Elfriede. 2009. Emotional and Motivational Aspects of Buying Fake Products Revisited - Qualitative Insights into Luxury Product Purchases.. EMAC, Nantes, Frankreich, 26.05.-29.05..


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Emotional and Motivational Aspects of Buying Fake Products Revisited - Qualitative Insights into Luxury Product Purchases.
Event EMAC
Year 2009
Date 26.05.-29.05.
Country France
Location Nantes

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People
Stöttinger, Barbara (Details)
Penz, Elfriede (Details)
Organization
International Marketing Management IN (Details)
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