Quotation Keusch, Florian. 2008. einBLICK. Positionierung von Marken. transfer - Werbeforschung & Praxis 53 (1): 60-62.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Transfer. Werbeforschung & Praxis
WU-Journal-Rating new MAR-D, STRAT-D
Language German
Title einBLICK. Positionierung von Marken
Volume 53
Number 1
Year 2008
Page from 60
Page to 62

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Keusch, Florian (Former researcher)
Organization
Marketing and Consumer Research IN (Details)
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