Koller, Monika, Abou Roumié, Amir, Brenner, Gerhard. 2009. Audio Branding: A Review. In 2009 NeuroPsychoEconomics Conference Proceedings, Hrsg. Martin Reimann, Oliver Schilke, Association for NeuroPsychoEconomics, 26-26. Munich, Palo Alto:
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Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | Audio Branding: A Review |
Title of whole publication | 2009 NeuroPsychoEconomics Conference Proceedings |
Editor | Martin Reimann, Oliver Schilke, Association for NeuroPsychoEconomics |
Page from | 26 |
Page to | 26 |
Location | Munich, Palo Alto |
Year | 2009 |
Associations
- People
- Koller, Monika (Details)
- External
- Abou Roumié, Amir (WU Wien, Austria)
- Brenner, Gerhard (WU Wien, Austria)
- Organization
- Institute for Marketing Management IN (Details)