Quotation Salzberger, Thomas. 2009. Measurement in Marketing Research - an Alternative Framework. Cheltenham, UK & Northampton, MA, USA: Edward Elgar.


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Status of publication Published
Affiliation WU
Type of publication Book (monograph)
Language English
Title Measurement in Marketing Research - an Alternative Framework
Location Cheltenham, UK & Northampton, MA, USA
Publisher Edward Elgar Publishing
Year 2009
ISBN 1848441657

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Salzberger, Thomas (Details)
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Institute for Statistics and Mathematics IN (Details)
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