Quotation Zins, Andreas. 2008. Market segmentation in tourism: A critical review of 20 years’ research efforts. In: From the „OLD“ to the „NEW“ tourism: Managing Change in the tourism industry, Hrsg. C. Kronenberg, S. Müller, M. Peters, B. Pikkemaat and K. Weiermair, 289-301. Berlin: Erich Schmidt Verlag.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Chapter in edited volume
Language English
Title Market segmentation in tourism: A critical review of 20 years’ research efforts
Title of whole publication From the „OLD“ to the „NEW“ tourism: Managing Change in the tourism industry
Editor C. Kronenberg, S. Müller, M. Peters, B. Pikkemaat and K. Weiermair
Page from 289
Page to 301
Location Berlin
Publisher Erich Schmidt Verlag GmbH & Co., Berlin
Year 2008

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People
Zins, Andreas (Former researcher)
Organization
Service Marketing and Tourism IN (Details)
Research Institute for Supply Chain Management FI (Details)
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