Kuzmany, Katrin. 2008. Country-of-Origin Effect and Country Image: State-of-the-Art and Research Needs for CEE Products and Countries. In Business Strategies for Economies in Transition: Book of Readings on CEE Countries, Hrsg. Chadraba, Petr G. / Springer, Reiner, 263-295. Newcastle: Cambridge Scholars Publishing.

RIS

@INPROCEEDINGS{Kuzmany2008,
title = {Country-of-Origin Effect and Country Image: State-of-the-Art and Research Needs for CEE Products and Countries},
author = {Katrin Kuzmany},
publisher = {Cambridge Scholars Publishing},
year = {2008},
isbn = {1-4438-0049-X},
address = {Newcastle},
publisher = {Cambridge Scholars Publishing},
language = {EN},
pages = {263-295},
series = {Business Strategies for Economies in Transition: Book of Readings on CEE Countries},
}