Quotation Penz, Elfriede, Stöttinger, Barbara. 2008. Identity building through consumption: Describing European consumer culture. CRAW, Manchester, Großbritannien, 05.04.-07.04..


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Identity building through consumption: Describing European consumer culture
Event CRAW
Year 2008
Date 05.04.-07.04.
Country United Kingdom
Location Manchester

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Penz, Elfriede (Details)
Stöttinger, Barbara (Details)
Organization
International Marketing Management IN (Details)
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