Stöttinger, Barbara, Penz, Elfriede. 2004. The development of "Europeanness" in consumer behavior Stage of affairs in selected "new" EU-member countries. EIBA Annual Conference, Ljubljana, Slowenien, 05.12.-08.12..
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | The development of "Europeanness" in consumer behavior Stage of affairs in selected "new" EU-member countries |
| Event | EIBA Annual Conference |
| Year | 2004 |
| Date | 05.12.-08.12. |
| Country | Slovenia |
| Location | Ljubljana |
Associations
- People
- Stöttinger, Barbara (Details)
- Penz, Elfriede (Details)
- Organization
- International Marketing Management IN (Details)