Quotation Dickinger, Astrid, Zins, Andreas. 2008. Usage of Location Based River Cruise Information Systems – Industry Views and User Acceptance. Journal of Hospitality and Leisure Marketing 17 (1/2): 139-161.


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Abstract

Due to increasingly improving technological solutions location-sensitive information services are spreading into more and more fields and markets. Cruise ship travels are one domain for which geo-spatial and cultural information services play an important role to enrich the passengers’ experiences. This paper examines, therefore, the information provided online and analyzes the content provided by river cruise operators offering tours along the river Danube. Additionally, RIVERTALE, a location based on board information system in the stage of a prototype, is evaluated by both, tour operators and passengers. Two system variants are considered: a lean-forward kiosk type information system and a lean-back interactive cabin TV information system. The survey among the passengers reveals that there is a strong willingness to use the information service, primarily determined by the perceived usefulness and entertainment of the system. Industry representatives, in contrast, do not recognize such additional information services as urgent and important as their customers perceive it.

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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Hospitality and Leisure Marketing
Language English
Title Usage of Location Based River Cruise Information Systems – Industry Views and User Acceptance
Volume 17
Number 1/2
Year 2008
Page from 139
Page to 161
Reviewed? Y

Associations

Projects
Development of a mobile cultural guide for Danube cruise passengers
IDIOM - Information Diffusion Across Interactive Online Media
People
Dickinger, Astrid (Former researcher)
Zins, Andreas (Former researcher)
Organization
Service Marketing and Tourism IN (Details)
Research Institute for Supply Chain Management FI (Details)
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