Quotation Buber, Renate, Reiger, Horst, Granzner, Veronika. 2008. The construction of trust in sales conversations. European Marketing Conference (EMAC), Brighton, Gro├čbritannien, 26-05 - 30-05.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Poster presented at an academic conference or symposium
Language English
Title The construction of trust in sales conversations
Event European Marketing Conference (EMAC)
Date 26-05 - 30-05
Location Brighton
Country United Kingdom
Year 2008

Associations

People
Buber, Renate (Details)
Reiger, Horst (Details)
External
Granzner, Veronika (Austria)
Organization
Institute for Sociology and Social Research IN (Details)
Retailing and Marketing IN (Details)
Research areas (├ľSTAT Classification 'Statistik Austria')
5000 Social Sciences (Details)
5300 Economics (Details)
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