Quotation Schweiger, Günter, Dabic, Marina, Ebner, Ulrike. 2008. Printwerbung - Der erste Eindruck zählt! Werbeforschung mit dem Tachistoskop. PharmAustria (1): 10-14.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal PharmAustria
Language German
Title Printwerbung - Der erste Eindruck zählt! Werbeforschung mit dem Tachistoskop
Number 1
Year 2008
Page from 10
Page to 14
Reviewed? N

Associations

People
Schweiger, Günter (Details)
Hein, Marina (Former researcher)
External
Ebner, Ulrike (Austria)
Organization
Marketing and Consumer Research IN (Details)
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