Quotation Reutterer, Thomas. 2007. Dynamische Kundensegmentierung zur Unterstützung von Direktmarketingaktionen. 3. Data Mining Konferenz des EC3 (E-Commerce Competence Center), Tech Gate Wien, 20.06.


RIS


BibTeX

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Unpublished lecture
Language German
Title Dynamische Kundensegmentierung zur Unterstützung von Direktmarketingaktionen
Event 3. Data Mining Konferenz des EC3 (E-Commerce Competence Center)
Location Tech Gate Wien
Date June 20, 2007

Associations

People
Reutterer, Thomas (Details)
Organization
Service Marketing and Tourism IN (Details)
Retailing and Marketing IN (Details)
Research Institute for Computational Methods FI (Details)
Google Scholar: Search