Quotation Natter, Martin, Mild, Andreas, Taudes, Alfred, Wagner, Udo. 2007. Planning new tariffs at tele.ring – An integrated segmentation, targeting and positioning tool designed for managerial applicability. 36th EMAC Conference, Reykjavik, Island, 22.05-25.05.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Planning new tariffs at tele.ring – An integrated segmentation, targeting and positioning tool designed for managerial applicability
Event 36th EMAC Conference
Year 2007
Date 22.05-25.05
Country Iceland
Location Reykjavik

Associations

People
Natter, Martin (Former researcher)
Mild, Andreas (Details)
Taudes, Alfred (Details)
External
Wagner, Udo (Universität Wien, Austria)
Organization
Produktionsmanagement (Taudes) (Details)
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