Quotation Judt, Ewald, Wojtanowskyj, Sylvia. 1977. Consumerism versus Marketing der Kreditinstituten?. Bank-Archiv (formerly: Österreichisches Bank-Archiv ÖBA) (2): 56-63.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal BankArchiv: Zeitschrift für das gesamte Bank- und Börsenwesen
WU-Journal-Rating new STRAT-D
Language German
Title Consumerism versus Marketing der Kreditinstituten?
Number 2
Year 1977
Page from 56
Page to 63
Reviewed? Y

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People
Judt, Ewald (Details)
External
Wojtanowskyj, Sylvia
Organization
Marketing Management IN (Details)
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