Boztug, Yasemin, Reutterer, Thomas. 2007. How to Select a Proper Market Basket Ensemble? A Comparison Between Data-Driven and Ad Hoc Results. In Proceedings of the 36th EMAC Conference (on CD-ROM), Hrsg. , - . Reykjavik, Iceland:
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | How to Select a Proper Market Basket Ensemble? A Comparison Between Data-Driven and Ad Hoc Results |
| Title of whole publication | Proceedings of the 36th EMAC Conference (on CD-ROM) |
| Editor | |
| Page from | |
| Page to | |
| Location | Reykjavik, Iceland |
| Year | 2007 |
Associations
- People
- Reutterer, Thomas (Details)
- External
- Boztug, Yasemin (Humboldt-Universität zu Berlin, Germany)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Institute for Retailing & Data Science IN (Details)