Scheuch, Fritz. 2007. Marketing. 6. Auflage. München: Vahlen.
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Book (monograph) |
| Language | German |
| Title | Marketing |
| Edition | 6. Auflage |
| Location | München |
| Publisher | Vahlen |
| Year | 2007 |
| ISBN | 3800633884 |
Associations
- People
- Scheuch, Fritz (Details)
- Organization
- Institute for Marketing Management IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)