Knotzer, Nicolas, Madlberger, Maria. 2007. Consumers' Interest in Personalized Recommendations: The Role of Product-Involvement and Opinion Seeking
. In Proceedings of the 40th Hawaii International Conference on System Sciences, Hrsg. , - . Hawaii, USA:
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | Consumers' Interest in Personalized Recommendations: The Role of Product-Involvement and Opinion Seeking |
Title of whole publication | Proceedings of the 40th Hawaii International Conference on System Sciences |
Editor | |
Page from | |
Page to | |
Location | Hawaii, USA |
Year | 2007 |
Associations
- People
- Knotzer, Nicolas (Former researcher)
- Madlberger, Maria (Former researcher)
- Organization
- Information Technology in Business (Former organization)