Quotation Knotzer, Nicolas, Madlberger, Maria. 2007. Consumers' Interest in Personalized Recommendations: The Role of Product-Involvement and Opinion Seeking . In Proceedings of the 40th Hawaii International Conference on System Sciences, Hrsg. , - . Hawaii, USA:


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Consumers' Interest in Personalized Recommendations: The Role of Product-Involvement and Opinion Seeking
Title of whole publication Proceedings of the 40th Hawaii International Conference on System Sciences
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Location Hawaii, USA
Year 2007

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People
Knotzer, Nicolas (Former researcher)
Madlberger, Maria (Former researcher)
Organization
Information Technology in Business (Former organization)
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