Hansen, Hans Robert, Thabor, A.. 1973. Marketing-Modelle. Anwendungsmöglichkeiten und Entwicklung computergestützter Modelle im Marketing (Marketing Models. Application Potential and Development of Computerbased Models in Marketing). Berlin, New York: Verlag W. de Gruyter.
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Book (monograph) |
| Language | German |
| Title | Marketing-Modelle. Anwendungsmöglichkeiten und Entwicklung computergestützter Modelle im Marketing (Marketing Models. Application Potential and Development of Computerbased Models in Marketing) |
| Location | Berlin, New York |
| Publisher | Verlag W. de Gruyter |
| Year | 1973 |
Associations
- People
- Hansen, Hans Robert (Details)
- External
- Thabor, A.
- Organization
- Information Technology in Business (Former organization)