Quotation Schlegelmilch, Bodo B., Chini, Tina Claudia. 2004. Roll-out that Seized the Market. European Business Forum (19): 74-78.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal European Business Forum
Language English
Title Roll-out that Seized the Market
Number 19
Year 2004
Page from 74
Page to 78
Reviewed? Y

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Schlegelmilch, Bodo B. (Details)
Ambos, Tina Claudia (Former researcher)
Organization
Advertisitng and Market Research (Former organization)
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