Quotation Mazanec, Josef. 2006. Inferred Causation Theory: Time for a Paradigm Shift in Marketing Science?. In Data and Information Analysis to Knowledge Engineering, Hrsg. Myra Spiliopoulou, Rudolf Kruse, Andreas Nürnberger, Christian Borgelt und Wolfgang Gaul, 40-51. Heidelberg-Berlin: Springer.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Chapter in edited volume
Language German
Title Inferred Causation Theory: Time for a Paradigm Shift in Marketing Science?
Title of whole publication Data and Information Analysis to Knowledge Engineering
Editor Myra Spiliopoulou, Rudolf Kruse, Andreas Nürnberger, Christian Borgelt und Wolfgang Gaul
Page from 40
Page to 51
Location Heidelberg-Berlin
Publisher Springer
Year 2006
Reviewed? Y
URL http://www.springer.com/dal/home/statistics?SGWID=1-10128-22-122343364-detailsPage=ppmmedia|toc
ISBN 3-540-31313-3

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Mazanec, Josef (Details)
Organization
Tourism and Leisure Studies (Former organization)
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