Quotation Mazanec, Josef. 2006. Inferred Causation Theory: Time for a Paradigm Shift in Marketing Science?. In Data and Information Analysis to Knowledge Engineering, Hrsg. Myra Spiliopoulou, Rudolf Kruse, Andreas N├╝rnberger, Christian Borgelt und Wolfgang Gaul, 40-51. Heidelberg-Berlin: Springer.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Chapter in edited volume
Language German
Title Inferred Causation Theory: Time for a Paradigm Shift in Marketing Science?
Title of whole publication Data and Information Analysis to Knowledge Engineering
Editor Myra Spiliopoulou, Rudolf Kruse, Andreas N├╝rnberger, Christian Borgelt und Wolfgang Gaul
Page from 40
Page to 51
Location Heidelberg-Berlin
Publisher Springer
Year 2006
Reviewed? Y
URL http://www.springer.com/dal/home/statistics?SGWID=1-10128-22-122343364-detailsPage=ppmmedia|toc
ISBN 3-540-31313-3

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Mazanec, Josef (Details)
Organization
Tourism and Leisure Studies (Former organization)
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