Mazanec, Josef, Schuster, Ulrike, Wöckl, Jürgen. 2006. Defensive Strategies and Consumers' Bounded Rationality: An Artificial Market Simulation. In Advances in Doctoral Research in Management, Vol. 1, Hrsg. L. Moutinho and P. Rita, 105-134. London: World Scientific.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Chapter in edited volume |
| Language | English |
| Title | Defensive Strategies and Consumers' Bounded Rationality: An Artificial Market Simulation |
| Title of whole publication | Advances in Doctoral Research in Management, Vol. 1 |
| Editor | L. Moutinho and P. Rita |
| Page from | 105 |
| Page to | 134 |
| Location | London |
| Publisher | World Scientific |
| Year | 2006 |
| Reviewed? | Y |
| URL | http://www.worldscibooks.com/business/5657.html |
| ISBN | 981-256-044-0 |
Associations
- Projects
- Adaptive Modelling - Market segmentation and product positioning
- People
- Mazanec, Josef (Details)
- Schuster, Ulrike (Former researcher)
- Wöckl, Jürgen (Details)
- Organization
- Tourism and Leisure Studies
(Former organization)
- Institute for Production Management (Taudes) (Details)