Quotation Salzberger, Thomas, Koller, Monika, Klausegger, Claudia. 2006. The Relationship of New Service Development and Market Orientation and Their Impact on Corporate Performance – A Structural-Equation-Modeling Study. AMA Frontiers in Service Conference, Brisbane, Australien, June 2006.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title The Relationship of New Service Development and Market Orientation and Their Impact on Corporate Performance – A Structural-Equation-Modeling Study
Event AMA Frontiers in Service Conference
Year 2006
Date June 2006
Country Australia
Location Brisbane

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People
Salzberger, Thomas (Details)
Koller, Monika (Details)
Klausegger, Claudia (Details)
Organization
Marketing (Former organization)
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