Starjournal Quotation Natter, Martin, Reutterer, Thomas, Mild, Andreas, Taudes, Alfred. 2007. An Assortment-Wide Decision-Support System for Dynamic Pricing and Promotion Planning in DIY Retailing. Marketing Science 26 (4): 576-583.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Marketing Science
Citation Index SSCI
WU Journalrating 2009 A+
Starjournal Y
Language German
Title An Assortment-Wide Decision-Support System for Dynamic Pricing and Promotion Planning in DIY Retailing
Volume 26
Number 4
Year 2007
Page from 576
Page to 583
Reviewed? Y

Associations

People
Natter, Martin (Former researcher)
Reutterer, Thomas (Details)
Mild, Andreas (Details)
Taudes, Alfred (Details)
Organization
Service Marketing and Tourism IN (Details)
Retailing (Former organization)
Produktionsmanagement (Taudes) (Details)
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