Quotation Dembkowski, S., Diamantopoulos, A., Schlegelmilch, B.B.. 1993. Measuring the Research Performance of Marketing Academics: Issues, Methods and Future Research Directions. In: Ch├Čas, J., Sureda, J. (eds.): Marketing for the New Europe: Dealing with Complexity, Vol. 2, Proceedings of the 22nd Annual Conference of the European Marketing Academy, Barcelona, Spain, May 25-28, 1323-1354


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Measuring the Research Performance of Marketing Academics: Issues, Methods and Future Research Directions
Year 1993

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Schlegelmilch, Bodo B. (Details)
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International Marketing Management IN (Details)
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