Quotation Diamantopoulos, A., Bohlen, G.M., Schlegelmilch, B.B.. 1993. Determinants of the Environmental Image of an Industrial Service: An Empirical Analysis of Consumer Perceptions. In: Levy, M., Gerwal, D. (eds.): Developments in Marketing Science, Vol. XVI. Proceedings of the Annual Conference of the Academy of Marketing Science, Miami Beach, Florida, May 26-29, 1993, 393-400


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Determinants of the Environmental Image of an Industrial Service: An Empirical Analysis of Consumer Perceptions
Year 1993

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Schlegelmilch, Bodo B. (Details)
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International Marketing Management IN (Details)
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