Quotation Reid, D.M., Schlegelmilch, B.B.. 1990. Planning and Control in the UK and West Germany: A Cross-Cultural Comparison within the Mechanical Engineering Industry. Marketing Intelligence and Planning, 8, 4, 30-38


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Language English
Title Planning and Control in the UK and West Germany: A Cross-Cultural Comparison within the Mechanical Engineering Industry
Year 1990

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Schlegelmilch, Bodo B. (Details)
Organization
International Marketing Management IN (Details)
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