Quotation Penz, E., Schlegelmilch, B.B., Stöttinger, B.. 2005. Infatuated by forged prodcuts. Why consumers knowingly buy counterfeits. Fourth International Business and Economy Conference (2005 IBEC), Waikiki, Hawaii, January 6-9


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Title Infatuated by forged prodcuts. Why consumers knowingly buy counterfeits
Year 2005
Country United States/USA

Associations

People
Stöttinger, Barbara (Details)
Penz, Elfriede (Details)
Schlegelmilch, Bodo B. (Details)
Organization
Advertisitng and Market Research (Former organization)
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