Quotation Penz, E., Kirchler. E.. 2006. Affective States and Purchase Intention by Perceived Risk in Online-Shopping. in: ZappalĂ  S., Gray, C., Impact of e-Commerce on Consumers and Small Firms, London, Ashgate


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Chapter in edited volume
Title Affective States and Purchase Intention by Perceived Risk in Online-Shopping
Year 2006

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People
Penz, Elfriede (Details)
Organization
Advertisitng and Market Research (Former organization)
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