Quotation Schlegelmilch, B.B., Ross, A.G.. 1987. The Influence of Managerial Characteristics on Different Measures of Export Success. In: Wensley, R. (ed.): Reviewing Effective Research and Good Practice in Marketing, Proceedings: Annual Conference of the Marketing Education Group, Warwick, England, July 7-10, 241-257


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Title The Influence of Managerial Characteristics on Different Measures of Export Success
Year 1987

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Schlegelmilch, Bodo B. (Details)
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International Marketing Management IN (Details)
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