Quotation Mild, A., Reutterer, Th., Natter, M., Taudes, A.. 2005. Using loyality cards for target marketing - a real world experiment. Ulaanbataar, Mongolia


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Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Title Using loyality cards for target marketing - a real world experiment
Year 2005

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People
Taudes, Alfred (Details)
Mild, Andreas (Details)
Natter, Martin (Former researcher)
Reutterer, Thomas (Details)
Organization
Service Marketing and Tourism IN (Details)
Computer Integrated Manufacturing (CIM) (Details)
Retailing (Former organization)
Produktionsmanagement (Taudes) (Details)
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