Michael Hahsler. 2005. Optimizing web sites for customer retention. In Bing Liu, Myra Spiliopoulou, Jaideep Srivastava, and Alex Tuzhilin, editors, Proceedings of the 2005 International Workshop on Customer Relationship Management: Data Mining Meets Marketing
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Title | Optimizing web sites for customer retention |
Year | 2005 |
Associations
- People
- Hahsler, Michael (Former researcher)
- Organization
- Institute for Data, Process and Knowledge Management (AE Sabou) (Details)
- Institute for Data, Process and Knowledge Management (AE Polleres) (Details)