Quotation Schuh, A.. 2004. Researching changes in the international marketing strategy of the firm by using longitudinal analysis. In: Larimo, J. (ed.): European research on foreign direct investment and international human resource management, 13-27


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Chapter in edited volume
Title Researching changes in the international marketing strategy of the firm by using longitudinal analysis
Year 2004
Reviewed? Y

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Schuh, Arnold (Details)
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Marketing (Former organization)
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