Quotation Salzberger, T., Klausegger, C.; Koller, M.. 2005. The Impact of Market Orientation and New Service Development on Corporate Performance. The Fourth SERVSIG Conference (the American Marketing Association Special Interest Group Services Marketing), June 2-4, Singapore (National University of Singapore Business School)


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Title The Impact of Market Orientation and New Service Development on Corporate Performance
Year 2005

Associations

People
Klausegger, Claudia (Details)
Koller, Monika (Details)
Salzberger, Thomas (Details)
Organization
Marketing (Former organization)
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