Zednik, A., Strebinger, A.. 2004. Effiziente Markenführung. Marketingjournal: Themenheft Effizienz
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Magazine/newspaper article |
| Journal | Marketing Journal |
| Title | Effiziente Markenführung |
| Year | 2004 |
| Date | Jan. 1, 2004 |
Associations
- People
- Strebinger, Andreas (Former researcher)
- Organization
- Advertising and Market Research (Former organization)