Quotation Steger, Christoph. 2005. Heterogeneity of user needs in “homogeneous” market segments. International User Innovation Workshop @ MIT, Boston/Cambridge, June


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Title Heterogeneity of user needs in “homogeneous” market segments
Year 2005
Country United States/USA

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People
Steger, Christoph (Former researcher)
Organization
Entrepreneurship (Former organization)
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