Quotation Schlegelmilch, B.B., Chini, C.T.. 2004. Charmin and the Knowledge Management Challenge at P&G, A two CD-ROM Case Study (Student- and Instructor Version). Community of European Management Schools (CEMS)


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Status of publication Published
Affiliation WU
Type of publication Multimedia
Title Charmin and the Knowledge Management Challenge at P&G, A two CD-ROM Case Study (Student- and Instructor Version)
Year 2004

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Schlegelmilch, Bodo B. (Details)
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International Marketing Management IN (Details)
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