Quotation Diamantopoulos, A., Du Preez, J. P., Schlegelmilch, B.B.. 1994. Environmental Considerations in Product Attribute Selection: A Conjoint-based Cross-Cultural Comparison. Proceedings of the TIMS Marketing Science Conference, Tucson, Arizona, March 17-19


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Environmental Considerations in Product Attribute Selection: A Conjoint-based Cross-Cultural Comparison
Year 1994

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People
Schlegelmilch, Bodo B. (Details)
Organization
International Marketing Management IN (Details)
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