Arnold, Stewart/Chadraba, Petr/Springer, Reiner (eds.). 2001. Marketing Strategies for Central and Eastern Europe. 306 pages, Ashgate, UK, ISBN: 0-7546-1316-X
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Edited book (editorship) |
| Language | English |
| Title | Marketing Strategies for Central and Eastern Europe |
| Year | 2001 |
Associations
- People
- Springer, Reiner (Former researcher)
- Organization
- Institute for International Business (Zapkau) (Details)
- Institute for International Business (Puck) (Details)