Quotation Dickinger, A., Haghirian, P., Scharl, A., Murphy, J.. 2004. A Conceptual Model and Investigation of SMS Marketing. Hawaii International Conference on System Sciences (HICSS-37). Hawaii, USA, Computer Society Press


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title A Conceptual Model and Investigation of SMS Marketing
Year 2004

Associations

People
Scharl, Arno (Former researcher)
Dickinger, Astrid (Former researcher)
Haghirian, Parissa (Former researcher)
Organization
Tourism and Leisure Studies (Former organization)
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