Quotation Penz, E., Stöttinger, B.. 2003. Brands and Counterfeits - What do they have in common?. EMAC Annual Conference (European Marketing Academy), Strathclyde, UK


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Brands and Counterfeits - What do they have in common?
Year 2003

Associations

People
Penz, Elfriede (Details)
Stöttinger, Barbara (Details)
Organization
Advertisitng and Market Research (Former organization)
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