Quotation Dolnicar, Sara, Grabler, Klaus. 2003. Evaluating Geographical Target Markets - an Aggregated Portfolio Approach for Improved Managerial Decision-Making. In: Griffin, T., Harris, R. (eds.): Proceedings of the 9th Annual Conference of the Asia Pacific Tourism Association (APTA), vol. 1, 169-175, Sydney: University of Technology Sydney


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Evaluating Geographical Target Markets - an Aggregated Portfolio Approach for Improved Managerial Decision-Making
Year 2003

Associations

People
Dolnicar, Sara (Former researcher)
Grabler, Klaus (Former researcher)
Organization
Tourism and Leisure Studies (Former organization)
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