Dolnicar, Sara, Grabler, Klaus. 2003. Evaluating Geographical Target Markets - an Aggregated Portfolio Approach for Improved Managerial Decision-Making. In: Griffin, T., Harris, R. (eds.): Proceedings of the 9th Annual Conference of the Asia Pacific Tourism Association (APTA), vol. 1, 169-175, Sydney: University of Technology Sydney
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Evaluating Geographical Target Markets - an Aggregated Portfolio Approach for Improved Managerial Decision-Making |
| Year | 2003 |
Associations
- People
- Dolnicar, Sara (Former researcher)
- Grabler, Klaus (Former researcher)
- Organization
- Tourism and Leisure Studies (Former organization)