Quotation Natter, M., Mild, A.. 2003. DELI: An interactive new product development tool for the analysis and evaluation of market research data. Journal of Targeting, Measurement and Analysis for Marketing, 12, 1, 43-52 (10)


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Targeting, Measurement and Analysis for Marketing
Language English
Title DELI: An interactive new product development tool for the analysis and evaluation of market research data
Year 2003
Reviewed? Y

Associations

Projects
Adaptive information systems and modelling in economics and management science - Initiative 5: Artificial factory
Adaptive information systems and modelling in economics and management science
People
Mild, Andreas (Details)
Natter, Martin (Former researcher)
Organization
Computer Integrated Manufacturing (CIM) (Details)
Produktionsmanagement (Taudes) (Details)
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