Haghirian, Parissa. 2003. A Comprehensive Model of Determinants of Marketing Knowledge Transfer Within MNCs in Europe and Southeast Asia. 8th International Conference on Marketing and Development,January 4 - 7, 2003, Bangkok, Thailand
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | A Comprehensive Model of Determinants of Marketing Knowledge Transfer Within MNCs in Europe and Southeast Asia |
| Year | 2003 |
Associations
- People
- Haghirian, Parissa (Former researcher)
- Organization
- Advertisitng and Market Research (Former organization)