Quotation Diamantopoulos, A., Schlegelmilch, B.B.. 1986. A Comparison of Marketing Operations of Autonomous Subsidiaries: An Empirical Study. Proceedings of the Annual Conference of the Academy of International Business, London, England, November, 21-23


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title A Comparison of Marketing Operations of Autonomous Subsidiaries: An Empirical Study
Year 1986

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Schlegelmilch, Bodo B. (Details)
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International Marketing Management IN (Details)
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